The Arbella Insurance Group (Arbella) is pleased to announce a new partnership with New England quarterback, Mac Jones. The official partnership will feature Jones in multiple ad campaigns on TV and radio, along with messaging on outdoor billboards, and social and digital media campaigns through the 2023/2024 season.
“Mac is a true competitor and has restored excitement in New England football fans. He’s also sincere about wanting to give back to our communities, and that’s important to Arbella,” said Arbella’s Executive Vice President and Chief Marketing Officer, Gayle O’Connell. “We are excited about our relationship with Mac and look forward to seeing the impact he makes on and off the football field.”
Selected in the first round of the draft as starting quarterback in his rookie season, Jones quickly became a fan favorite. He has helped to lead our favorite football team to a 10-6 record putting New England in back in playoffs for the first time in two years. Jones said he chose to partner with Arbella “because they are a local, relationship first company with a reputation of giving back to the local community. That’s important to me.”
Arbella’s new ad campaign with Jones as an official partner will launch next week.
