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You are here: Home / Insurance Industry Information | Massachusetts / The Insurance Agent’s Guide to ADAS Windshield Calibration: Why It Matters More Than Ever

The Insurance Agent’s Guide to ADAS Windshield Calibration: Why It Matters More Than Ever

March 31, 2025 by AC Editor


Allstate Auto Glass is a Family-Owned Business Based in Mass.

Allstate Auto Glass, who also a sponsor of our weekly emails, sent us the following InsurOp-Ed on ADAS to help our insurance agent readers better understand the importance of correct windshield calibration.


What is ADAS?

ADAS is the Advanced Driver Assistance System found in many of today’s vehicles that utilizes windshield-mounted camera(s) to provide Forward Collision Alerts, Automatic Braking, Lane Departure Warnings, Pedestrian and Road Sign Recognition, and High Beam Headlight Support.

With over 90% of new vehicles now equipped with some form of ADAS, ensuring proper calibration is no longer optional – it’s an industry necessity. Even more significantly, ADAS will be required on all new passenger cars and trucks by 2029.

Windshields Replacements Then vs. Now

A decade ago, replacing a windshield was a process that focused primarily on occupant safety. The windshield’s primary function was to deflect road debris, protect the passengers in a rollover accident, and deflect the airbags in a collision. Properly bonding the new windshield to the vehicle with strong adhesive ensured the vehicle retained all required safety features.

Today that is still important, but ADAS has added another layer of complexity that requires the glass technician to have additional specialized equipment and training. Before replacing a windshield on an ADAS-equipped vehicle, the technician must scan the camera and sensor positions to verify the system is operating correctly. After the replacement, the technician must calibrate the system to reposition the camera(s). Finally, a post-scan is performed to verify all ADAS functions are operational. All steps are documented and submitted to the vehicle owner’s insurance carrier as part of the claim. For insurance agents, it’s important to note that all carriers require advanced approval of ADAS calibration charges.

The Three Primary Types of ADAS Calibrations

  • Static Calibration – Performed in a controlled environment using specialized targets and tools to precisely align cameras and sensors.
  • Dynamic Calibration – Requires the vehicle to be driven at specific speeds under defined conditions to calibrate sensors while in motion.
  • Dual Calibration – A combination of both static and dynamic calibration, depending on the vehicle manufacturer’s requirements.

In addition to being a complex process, the equipment to perform ADAS calibrations is not inexpensive. Some repair shops cannot afford the equipment or refuse to offer calibration and fail to inform customers that calibration is necessary. They incorrectly believe that if they do not disconnect the ADAS camera, the ADAS settings won’t change. Others send the customer to a dealership for what could be an expensive and time-consuming process. This extra step creates a frustrating experience for insured drivers. It puts insurance agents in a tough spot when clients encounter unexpected costs or claim denials due to overcharging by dealers.

How This Affects Insurance Agents

For insurance agents, client satisfaction and customer retention are everything. When policyholders trust their agent to recommend a reliable repair shop, they expect a seamless experience. Informed agents can ensure a positive outcome for their clients, which can only help with customer retention during policy renewal.

That’s why agents must proactively guide their clients toward trusted auto glass providers who understand the complexities of ADAS calibration. Not all shops are equipped to handle these calibrations themselves; many outsource them to dealerships or third parties that may not honor insurance-mandated pricing.

A Better Solution: Mobile ADAS Calibration

For auto glass providers, customer convenience is just as important as technical precision. Some companies now offer mobile ADAS calibration services, allowing customers to replace their windshields and perform dynamic calibrations right at their home or office.

While not every ADAS-equipped vehicle can be calibrated in a mobile setting, the ability to handle many of these calibrations on-site is a clear advantage. It means fewer headaches, faster turnaround times, and peace of mind for both insurance agents and their clients.

The Takeaway for Insurance Agents

ADAS technology isn’t going away – it’s becoming more advanced and more common with each new vehicle model. Agents who understand the importance of proper windshield calibration can better serve their clients and reduce the risk of future claims from faulty ADAS functionality.

By partnering with knowledgeable auto glass providers who prioritize expertise and convenience, agents can enhance their reputation, improve customer retention, and ensure their clients receive safe, hassle-free repairs. Proper calibration ensures drivers remain protected and minimizes insurance claims related to malfunctioning ADAS features.

Insurance agents should stay informed and collaborate with trusted industry experts for more information on ADAS calibration and best practices in auto glass replacement.

Nik Frye

Director of Auto Glass at Allstate Auto Glass

With 50 years in the auto glass industry, Nik Frye is a leader in advancing windshield repair and ADAS calibration technology. As director of Auto Glass at Allstate Auto Glass, he oversees innovation and ensures customers receive the highest level of service.

Under his leadership, Allstate Auto Glass is a trusted partner for insurance agents, providing expert solutions that prioritize safety and convenience. To get in touch with Nik, call him at (781) 331-3344 or use one of the links below:

  • Website
  • Email

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