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You are here: Home / Insurance Innovation / Insurify Launches ChatGPT App for Car Insurance Comparison and Quote Estimates

Insurify Launches ChatGPT App for Car Insurance Comparison and Quote Estimates

February 9, 2026 by AC Editor


Claims to be the first of its kind insurance app on OpenAI

Cambridge-based Insurify announced the launch of the insurance industry’s first ChatGPT app, designed to let users browse, research, and compare car insurance directly within ChatGPT’s new app library.

“Shopping for car insurance has traditionally been time-consuming, confusing, and frustrating for many drivers,” said Snejina Zacharia, founder and CEO of Insurify. “With our new ChatGPT app, we’re redefining the insurance shopping experience by making it feel as simple as having a conversation. Drivers can ask questions in plain language, explore personalized quotes, and review real customer feedback, all in one place.”

The company says the app is “one of the first 100 apps to officially launch,” and “the first insurance app in OpenAI’s directory so far.”

How the app is supposed to work inside ChatGPT

Within ChatGPT, users are able to access the Insurify app to see tailored rate estimates specific to their unique driver profile, including factors such as location, vehicle, age, credit, driving history, and coverage needs. The app also allows shoppers to compare options from top insurance companies in their area side by side, view key information about each insurer, and weigh trade-offs across price, customer service, coverage options, discounts, policy transparency, and overall value.

With now over 800 million weekly users, Insurify sees an opportunity to get a foothold in this burgeoning marketplace of information.

“People are increasingly turning to AI to help them make everyday decisions,” Zacharia added. “We see this as a natural next step in our mission to make insurance shopping easier, more transparent, and more personalized.”

How users access the new app

Insurify said users can start by visiting Insurify’s page in the ChatGPT app directory and selecting “Connect.” After connecting, users can begin a new conversation by starting their query with “@Insurify” to access estimates, compare options, and review customer insights.

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